Only a few months into the IABC brand adoption, and this image makes me very happy.

Since launch of the new IABC brand, it's been wonderful to see the international organization, regions and chapters begin to put the brand guidelines into practice. There's still work to do before our June 2016 adoption deadline, but the early signs are great.



Thanks to those who have gotten out of the gate before everyone else. I look forward to seeing the IABC visual identity come to life on websites and promotional materials through the next few months. More importantly, I am excited about bringing our values: #globalprofession #diversecommunity #createconnection and #insightandresults, to life through words and actions.

Thanks again to @arcasadvertising for delivering a visual identity that allows us to proudly express our diversity while connecting us back to IABC.

If you found this post helpful, you’ll also enjoy our newsletter. It’s a monthly collection of ideas, resources, and inspiration for those passionate about enabling, engaging and empowering employees through strategic internal communication.

Related Posts
In a recent Coffee Chat, Puja Misra led a conversation about building a personal brand to capture and connect.
What was clear to me, as we wrapped up our inaugural Engaging Employee Conference, was that the conversation on engagement has evolved and is more important than ever in a COVID, remote-workforce world. I wanted to take the time to share my personal highlights.
Loading Conversation